Hello All,

As mentioned last week, I’m conducting a series on the Greatest Career Tips that I ever received so you can look forward to other great career tips each Friday.  If you know a friend or colleague who could benefit from this series, help them out and  share these tips with them. 

I hope you all enjoyed the career tip from last week on transferable job skills. To continue with the series, this week I’ve decided to touch on an aspect of visual identity that everyone of you should take advantage of. 


Dr. Cris 

Great Career Tip #2
Create a great business card

Your business card is a visual representation of you. It provides one of the greatest opportunities to showcase who you are to others professionally. Although some of you may be employed for a company who has provided a standard business card that you are required to use, others of you may own and operate a business as an entrepreneur where you can exemplify your brand,  and the design of your business card can reflect your unique visual identity. For this reason you want to keep one aspect in mind, you will seldom gain a second opportunity to make a positive and memorable first impression; therefore, it is important that you get it right the first time.

Designing your own business card is not that difficult of a task. There are quite a few websites that will walk you through the process.  Just two name a few, Vistaprint.com and 123print.com are two of the more popular websites where you can customize a business card to your specific needs.  Using one of these sites will also provide you with the opportunity to purchase matching stationery, mailing labels, or even post cards.

If you’re not comfortable designing the business cards yourself, you could find a professional on line to assist you with the process. Their expertise could make your business cards stand out and open doors to potential new clients. You may want to ask a friend to refer you to someone who they have used to design their business cards and start building a new visual identity for yourself.